01

The wind of socialites still blows to the United Nations.

What comes to mind every time you talk about fake socialites? Pinduoduo restaurant, hotel, handbag, clothing? Or did all 32 socialites end up with athlete’s foot while competing for stockings?

But recently, there has been another wave of industrial upgrading in China, with fake socialites competing for orders.

The ladies collectively went abroad to give a speech at the United Nations.

Open social media, internet celebrities and bloggers are all at the United Nations.

Someone goes to give a speech, someone goes to receive an award, someone goes to a meeting, and someone goes to report. Everyone is a youth representative, invited to participate every time.

The discussions are all about international refugee issues, global climate change, and women’s and children’s protectionism.

For a moment, both the male and female protagonists of Shuangwen in the novel had a face. But upon closer inspection, the title, copy, dress up, and shooting angle are all similar.

The United Nations did not expect that one day the internet in China would fall.

Becoming a backdrop for establishing oneself, a bait for catching a wealthy son-in-law, and a tool for harvesting traffic, is so absurd and sad.

02

How is a high-end United Nations elite persona created?

Firstly, the United Nations headquarters provides public visitation services.

You only need to visit the official website, spend $15 to $26, and you can successfully make an appointment to enter. There are also thoughtful tour guides to take you on a tour and explanation.

Specially set aside time for you to take photos and clock in at the prime location. If you spend more money, you can also eat at the United Nations.

Of course, if you post it on your social media, it will be: working meals at the United Nations.

In addition, if you want to give a speech at the United Nations, there are official packages available for you to choose from.

The most prestigious lecture within the United Nations starts at $165.

We also provide speech video services, with a 5-second speech screen matched with Chinese English translation, which is enough to install X on our social media.

If you feel too “tourist” and cannot reflect your elite, you can also rent a conference room from the United Nations, with an official quote of $2500 per day.

With a little money, you can hold meetings at the United Nations, customize nameplates and rooms, and even publish materials and live streams in the UN Journal.

Ultimately, the so-called meetings and award ceremonies are all paid check-in packages.

UN socialites have become a business, with specialized agencies customizing tour groups. For only 60000 yuan, you can not only visit the United Nations, but also obtain official certificates, and even have the opportunity to receive recommendation letters from officials and internship opportunities at international organizations.

Of course, whether it’s true or false, and whether it’s useful or not, I don’t know, but the pressure is already full.

03

In fact, the false interpretation of self deception can be seen by anyone with a little insight.

But why are there still so many people rushing to create character designs?

There is a saying in “Principles of Economics” that almost everything in society can be explained by economic theory.

Someone provided a channel to earn money from socialites.

Some people establish themselves as socialites and elites for the sake of business.

Recently, the socialite training class has been very popular, which is actually about learning:

How to build oneself into a commodity that can sell at a high price? Body management is the foundation, including plastic surgery, breast augmentation, liposuction… and also learning makeup and styling. Voice and personality shaping are also crucial.

Speak softly and delicately, have a gentle and caring personality, maintain stable and tender emotions, and understand how to balance human nature.

The next step is to “dress up expensive” and look very high-end, so a whole set of “photos”, the same clothes, the same hotel, the same high-end restaurant, the same luxury car, plane, and the same posture, create different atmospheres for beautiful women.

The cost of this set is not small, but building a persona is a long-term investment. What if you don’t have money?

Then we can only combine orders.

Do you remember the Shanghai socialite group chat? The rooms at the Bulgari Hotel are rotated, luxury clothes and bags are purchased on a single order, and even stockings require more than 30 people to buy on a single order.

At this stage, perhaps we can catch some appearance associations.

But if you still want to catch a big fish, you have to take elective courses. Golf courses must be visited, art appreciation must be appreciated, equestrian training is essential, and recently Chinese aesthetics have become popular. Calligraphy appreciation and traditional Chinese painting art also need to be explored.

At the end of the day, girls from ordinary backgrounds and mediocre qualifications who spend a lot of time and money on credit cards are just trying to marry into a wealthy family with high added value and achieve social class crossing.

This is an investment with the lowest cost, but once successful, the return on investment is extremely high.

Not only that, they also post live broadcasts, shoot short videos, constantly attract fans through packaging, and search for an opportunity to explode on the internet.

After a certain socialite gained a large number of followers through packaging, the advertising price on Xiaohongshu is now 250000 yuan, and according to media statistics, the advertising revenue has reached 4 million yuan in the past year and a half.

But these are a very small number of successful individuals, and there are also a large number of unseen ‘unsuccessful individuals’.

Today’s Internet is a mixture of good and bad people. Both real celebrities and pseudonyms can be set up for profit, which is why there are so many “rich people” on the Internet.

In this era of eyeball economy and traffic supremacy, it seems that “persona” means everything.

04

In fact, if one only focuses on building oneself, it is a personal choice and there is nothing wrong with it.

But the fear is that more and more people are operating this as an industry.

You will find that today’s Internet can no longer see the real world, no matter what life is like, on the Internet, people are used to pretending to be high-level.

From years ago when Zhihu said ‘thank you for the invitation, stay in the United States, just got off the plane’, to the circle of friends of socialites, famous bags and watches, luxury cars and mansions, private dinners, and luxury yacht parties.

Nowadays, short video platforms are often used by daily employees earning a monthly salary of 100000 yuan; What does it feel like to live on a 5-acre estate; What kind of experience is a private plane; What is the feeling of using caviar as a snack

The scary point is that they are not simply showcasing themselves, but setting up a persona to do business. They create a decadent lifestyle and hang it on the hot search list, as if the lives of ordinary people are disappearing, which will make the whole society very restless.

This huge gap will make many people feel that being ordinary is just a failure, becoming increasingly anxious and utilitarian.

This is like a highly destructive spiritual acid rain. They are using false things to stir up everyone’s emotions, which has corrupted many children’s values and made them increasingly restless, falling into the trap of consumerism. This is also the reason why I dislike this trend.

We urgently need to disenchant the Internet, and we need to live in real life.

The internet has magnified the lives of elites, but in fact, the lives of ordinary people are not as extravagant. Most people live in real life and are meticulous in their budgeting for a few dollars, working tirelessly for a few thousand dollars in wages.

So we don’t have to worry too much. Don’t let these fake things disrupt your rhythm. Instead of trying to build an Internet designer and getting lost in this illusion, we’d better improve on the ground and live a real life.

A truly shining person should be a real person. I hope everyone can live in their bones instead of living on face.